Ricky Gervais' Take on His Successful Podcast

The "Ricky Gervais Show" was downloaded nearly four and a half million times in January.

Why podcast? "Podcasting is perfect for me, because I'm always trying to aim at those things that only have self-censorship. I'm trying to cut out all interference artistically. That's also why stand-up is so exciting. What you say is what is heard. I think Woody Allen said,'The best an idea gets is when it's in your head.' So I've always been conscious of control. The more control you have, the more it can be what you would want to see or hear."

More about his take on podcasting in this months Asylum Magazine.